Tri-Marq: Media and Live Event Production | Milwaukee, Chicago

The
Director's
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Tri-Marq Sponsors Lanyon Live 2015

Monday, November 2nd, 2015 Betsy Johnson

Lanyon Live featured informative, inspirational speeches from some of the meeting planning industry’s leading minds and most compelling personalities. The latest trends in the meetings, events, travel and hotel industries were discussed, while picking up best practices that inspired everyone. The event was held at the Fairmont Dallas, Dallas TX. Tri-Marq Communications, Inc. was honored […]


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API Healthcare, a GE Company – 2015 Client Forum

Tuesday, September 1st, 2015 Betsy Johnson

We’re happy to share our production of the API Healthcare 2015 Client forum.


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My Guide to Working with Non-Professional Talent

Tuesday, January 13th, 2015 Betsy Johnson

by Amy Wrobel, Producer When it comes to telling a compelling story, it typically requires a good storyteller. Sometimes we hire professional talent, on-camera or voice actors, to carry the message. In other situations, it’s better to use real people. Real people–that’s what we ‘in the biz’ call anyone who’s not professional, paid talent. Using […]

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The Back-Up Plan

Friday, November 7th, 2014 Betsy Johnson

There’s an old saying: “Murphy was an optimist.” When it comes to A/V at your event, planning for the worst is the best medicine to beat Murphy’s Law. Thus, the importance of the Back-Up Plan. A good Back-Up Plan includes two main elements – technology and process.   Each of these components requires planning and foresight […]

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Directing Live Coverage of the EAA AirVenture 2014 Airshows

Thursday, August 28th, 2014 Betsy Johnson

By: Greg Ideran I was lucky enough to get the opportunity to continue my passion for live directing with Tri-Marq up in Oshkosh, WI at EAA AirVenture 2014. Tri-Marq produced over 50 hours of live video spanning the entire week of the EAA event that consisted of simple one camera interview shoots as well as […]

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Tri-Marq Volunteers: Greg Ideran

Friday, August 15th, 2014 Betsy Johnson

Tri-Marq would like to welcome our new producer Greg Ideran to the team! To continue our volunteer series here is an overview of some of Greg’s experience giving back to the community. Tri-Marq welcomes our latest addition to the family, Greg Ideran. Greg is a recent graduate from Marquette University. Tri-Marq is excited to have […]

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Tri-Marq Volunteers: Amy Wrobel

Thursday, July 24th, 2014 Betsy Johnson

To continue the series about volunteer work that our team at Tri-Marq participates in, we would like to introduce Amy Wrobel! Some of her volunteer work includes the YMCA Sponsor-A-Scholar Program, the Susan G. Komen Southeast Wisconsin Race and the Fisher House Foundation. Thanks for all of the great work you do with Tri-Marq and […]

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Lumens Aid: Bright Ideas for Picking the Right Projector

Thursday, May 3rd, 2012 Betsy Johnson

Guest entry by Tom Graybill, Tri-Marq Director of Sales There is generally one truth when it comes to projector brightness: the brighter, the better. Filling your screen with a vibrant, bright picture makes it easy for your audience to see your PowerPoint, your video, your camera shot. But how powerful a projector do you really […]

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Making the connection

Thursday, March 1st, 2012 Betsy Johnson

We understand that you need to get connected to your audience, and not always in the traditional way. Today, it’s in a digital way. We’re always looking for new ways to enhance meetings and tradeshows to make them more interactive and “mobile.” When we think “interactive” for meetings, we think endless possibilities. With the advent […]

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The WOW Factor

Thursday, January 26th, 2012 Betsy Johnson

We work with many of our clients year after year (in some cases, for twenty years!), so we always think of creative ways to make their event different for the next time. This is fun for us because our teams bridge creative options with technology. Our clients want to know what the latest and greatest […]

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Show Week: VIP Entrance

Thursday, January 12th, 2012 Betsy Johnson

Business theatre season is in full swing now that it’s January of a brand-new year. We just got back from a show in Atlanta for an international company with whom we’ve worked for nearly ten years. This kicks off a year of our crew traveling throughout the country from coast to coast. In our documentary […]

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Meeting openers

Thursday, December 22nd, 2011 Betsy Johnson

In the last entry, Dan filled you in on instant AV. This week, we want to talk about another type of video in meetings – the meeting opener itself. Video openers are the easiest way for our clients to get their theme across to meeting participants. It can be tough to fit the whole idea […]

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Question Authority

Thursday, November 17th, 2011 Betsy Johnson

“Question authority”.  This is a concept that we first heard at an employee meeting we produced for one of our favorite clients, and is a philosophy we have introduced to our own production team. For us, questioning authority means the ability for everyone on our team to ask questions and make suggestions, because they’re experts […]

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Know Thy Banquet Setup Manager

Thursday, November 3rd, 2011 Betsy Johnson

A few years back we produced an event at a large San Antonio hotel. This property had been around for a number of years and had an established banquet and catering team. During the site visit, I made it a point to ask the name of the banquet captain who would be working our event. […]

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Event preparation

Thursday, October 20th, 2011 Betsy Johnson

We were recently hired by a client to work on the creative design of their show and to direct the show on-site. There was an existing vendor who was to provide all of the production equipment.  Though this isn’t our usual way of working an event, we trusted the client and the event seemed like […]


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What’s the real cost of not doing a site survey?

Thursday, September 22nd, 2011 Betsy Johnson

When clients review budgets one of the first items to be questioned is often the production site survey. When you add up the cost of the plane ticket, hotel room and per diem this line item looks like a great place to trim some budget.  So why is the production site survey so important? A […]

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What’s the difference between a want and a need?

Thursday, September 22nd, 2011 Betsy Johnson

Celebrity riders and the crazy demands that sometimes appear in them are fun to read. But when you get right down to it, riders are nothing more than a list of demands. The event producer reading the rider needs to know how to interpret what the talent wants versus what it needs, and then negotiate […]

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Light it up

Thursday, September 1st, 2011 Betsy Johnson

When clients think stage and set design, they think set construction and video projection. Sometimes, they need to be reminded of a third important element: lighting design. Creative and exciting light design can make a good show go from ordinary to extraordinary. Everyone sees video projection at shows, but when you see a show with […]


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