Tri-Marq: Media and Live Event Production | Milwaukee, Chicago

The
Director's
Cut

The Back-Up Plan

Friday, November 7th, 2014 Betsy Johnson

There’s an old saying: “Murphy was an optimist.” When it comes to A/V at your event, planning for the worst is the best medicine to beat Murphy’s Law. Thus, the importance of the Back-Up Plan. A good Back-Up Plan includes two main elements – technology and process.   Each of these components requires planning and foresight […]

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Question Authority

Thursday, November 17th, 2011 Betsy Johnson

“Question authority”.  This is a concept that we first heard at an employee meeting we produced for one of our favorite clients, and is a philosophy we have introduced to our own production team. For us, questioning authority means the ability for everyone on our team to ask questions and make suggestions, because they’re experts […]

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Light it up

Thursday, September 1st, 2011 Betsy Johnson

When clients think stage and set design, they think set construction and video projection. Sometimes, they need to be reminded of a third important element: lighting design. Creative and exciting light design can make a good show go from ordinary to extraordinary. Everyone sees video projection at shows, but when you see a show with […]


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