Tri-Marq shot on location for several days with multiple crews, at different locations and events for Greystar. Tri-Marq captured several interviews from staff and executives, b-roll footage during construction tours, and finished properties.
Once location shooting is complete, Tri-Marq develops the story from interviews. This phase begins with transcriptions and searching through hours of sound bites from the staff and executives. Once the story is formed, b-roll, photographs, music and sound track are added to round out the video.
Greystar uses the video to recruit new employees through campus visits and online.
Greystar® is the global leader in multifamily real estate, offering expertise in property management, investment management, and development and construction of rental housing.